argo50.com

AUTHOR: Daniel Menichini
WORK: Signage Design
Booklet for the presentation of an imaginary signage system for the Swiss Stock Exchange. For this assignment I wanted to work on the finance world, inspired by the New York golden boys. The apparent carelessness of the traders in this nerve racking world of finance and the current economic crisis was the idea behind the design of the pictograms and the choice of the typography.

HEAD, Geneva University of Art and Design, April-June 2010.